Analytic Partners @AnalyticGlobal
Global leader in measurement and optimization. Sharing interesting news about technology, trends, and the industries we serve. analyticpartners.com Americas, Europe, Asia-Pacific Joined January 2013-
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We’re honored to be recognized as a Leader in the 2025 @Gartner_inc Magic Quadrant™ for MMM Solutions 📊. Want to see how we were evaluated alongside the other providers? Read the full report:hubs.la/Q03YCs2f0 #CommercialAnalytics #CMO #CFO
Tired of the friction between Marketing & Finance? 🗣️ Speak the same language. Our CFO Playbook shows Marketing leaders how to leverage #CommercialAnalytics to prove their impact and turn the CFO into their ally. Get the report:hubs.la/Q03WGNzN0 #CMO #CFO #MarketingROI
LIVE TODAY! Don’t miss MMA’s Great Debates with our President & CEO Nancy Smith. Topic: The Future of Marketing Attribution — MTA, MMM, RCTs… what’s real and what can you trust? 🗓️ Dec 3 | ⏰ 12:00 PM ET. Join for free!: hubs.la/Q03WFpCB0 #MMM #CommercialAnalytics #MTA
The results are in! Analytic Partners is a Leader in the 2025 Gartner® Magic Quadrant™ for MMM. 🚀 We're proud to be positioned Furthest in Completeness of Vision and Highest in Ability to Execute. Read the full report: hubs.la/Q03WjxdK0 #MMM #CommercialAnalytics
Please visit our Newsroom for the official press release:analyticpartners.com/knowledge-hub/…
🚨 BIG NEWS! Analytic Partners is named a Leader in the 2025 Gartner® Magic Quadrant™ for Marketing Mix Modeling (#MMM)! 🚀 Recognized for: Furthest in Vision & Highest in Execution. See why we were recognized in the report: hubs.la/Q03TMV7m0
40% of growth comes from marketing. Can your CFO measure it? If not, your business is missing out. Our new CFO Playbook introduces #CommercialAnalytics, giving finance a framework to prove marketing's impact and turn it into a growth engine. Full report: hubs.la/Q03SqBgl0
Is your forecasting holding back growth? 🛑 CFOs demand accuracy, but traditional FP&A falls short. Learn how #CommercialAnalytics offers a framework to achieve 99% accuracy, adaptive planning, and transform marketing into a growth engine. Read the report: hubs.la/Q03Sqs-30
"Marketing doesn't exist in a vacuum... If you can reflect the consumer experience with the brand in data, then you can explain their buying behavior." CEO Nancy Smith on why a new approach to analytics is key for modern business. Full episode ➡️ hubs.la/Q03Kzyc20 #MMM
You have the data. You have the numbers. But the story? 🧐 Our CEO, Nancy Smith, explains why C-suite leaders demand the "whys" behind the numbers. It's time to connect analytics to a language #CFOs understand. @MRII_Learn Insights & Innovators episode: hubs.la/Q03Jrr0q0
Marketing's rapidly evolving, and so should your measurement. The game has changed. Your in-house program has brought you so far, but can it take you into the future? Connect with our team and see why brands are upgrading to #CommercialAnalytics: hubs.la/Q03Dlvbz0 #MMM
Budget is king! @jmaconanalytics of @AnalyticPartners reveals in his new blog post that investment is the single biggest driver of marketing impact. Discover how tools like CMB can drive transparency & forecast accuracy, leading to a stronger finance-marketing alignment. #MMM
Facing budget challenges & unpredictable markets? @AnalyticPartners' @vmoffett shares how #ScenarioPlanning helps brands navigate #Uncertainty with confidence. Empower your team to make fast, flexible, & data-driven decisions. Full insights here ➡️ hubs.la/Q03wFP730
Is uncertainty delaying your brand's forecasts? 📉You're not alone. @AnalyticPartners' @vmoffett explains why #ScenarioPlanning is a crucial financial survival skill for leaders and offers a 3-step guide in getting started. Read how: hubs.la/Q03wD_SF0
Kristin Moody represented @AnalyticGlobal @ANAmarketers In-House Agency Conference in Nashville this month! We had a great discussion on how to leverage #CommercialAnalytics to elevate #Creative performance. Thanks for having us ANA! #Creative #MMM #AgileLearning #Marketing
Our enhanced #AgileLearning tool enables brands to measure KPI impact and integrate insights directly into planning, faster than ever before. Powered by 25 years of ROI Genome® intelligence, it delivers more reliable, decontaminated results. #testandlearn hubs.la/Q03sFXPx0
New capabilities in #AgileLearning from Analytic Partners empower #brands to design diverse tests with ease and get trusted, precise results faster. Make smarter, faster decisions for growth. Discover more: hubs.la/Q03sF1Rj0 #Marketing #TestandLearn #CommercialAnalytics
Tariffs aren't just a finance headache! 🤯 Marketing teams can protect brand value & maintain momentum amidst price hikes. Learn how to use Commercial Analytics to act strategically:hubs.la/Q03ptLl70 #marketing #analytics #tariffs #uncertainty
Don't just react to tariffs – strategize! 🚀 "Tariff Defense" offers a roadmap for #brands to leverage analytics, avoid pitfalls, and preemptively plan. Read how: hubs.la/Q03nNN8X0 #tariffs #strategicmarketing #marketing #finance #commercialanalytics
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