Brella Productions @BrellaProd
Brella is a strategic optimization agency for corporate events and learning. brella.com Evanston, IL Joined September 2012-
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๐ง๐๐๐๐ ๐๐๐๐๐๐๐ ๐๐๐๐๐๐๐ง #CorporateMeetingPlanners Want to bridge engagement gaps w/ attendees? ๐กMark Mallchok joined Michael Pinchera (MPI) & Andrea Yates (INSPIRE) to discuss tools and techniques for better engagement. ๐zurl.co/Pq8sv
๐ช๐ฒ'๐ฟ๐ฒ ๐๐ฒ๐๐๐ฒ๐ฟ ๐ง๐ผ๐ด๐ฒ๐๐ต๐ฒ๐ฟ #๐๐ผ๐ฟ๐ฝ๐ผ๐ฟ๐ฎ๐๐ฒ๐ ๐ฒ๐ฒ๐๐ถ๐ป๐ด๐ฃ๐น๐ฎ๐ป๐ป๐ฒ๐ฟ๐ That was THE MESSAGE in our Real Talk w/ event experts Erin Abbott & Amy Gattoni โ Come up w/ better ideas together โ Avoid creative deadends โ Maximize your budget zurl.co/7fjVf
๐ง ๐๐๐๐ ๐๐๐๐๐๐๐ ๐๐๐๐๐๐๐ง Are your clients looking for better Return on Event for their budget? Bernadette chatted with Scott Ward about establishing measurable business or behavioral outcomes tied to the eventโs purpose. ๐ zurl.co/6uLIB
#Juneteenth celebrates community & the African American experience. 3 ways to participate in our area: ๐ถ๐ฝJoin Opal's Walk for Freedom zurl.co/Hlpd3 ๐คVolunteer w/ My Block My Hood My City zurl.co/2caT1 ๐Visit the Obama Museum zurl.co/bn86a
๐ผ๐ก๐ฌ๐๐ฎ๐จ ๐๐ฉ๐๐ง๐ฉ ๐ฌ/ ๐ฉ๐๐ ๐๐๐ฉ๐ ๐๐ช๐ง๐ซ๐๐ฎ! We've seen clients stress over ballooning budgets because a site survey wasn't done. We dug into how to prevent this w/ production superstars Amy Gattoni & Erin Abbott. #CorporateMeetingPlanners ๐zurl.co/mRxci
๐๐ฃ ๐๐๐จ๐ ๐ฎ๐ค๐ช ๐ข๐๐จ๐จ๐๐ ๐๐ฉ... We're revisiting some big ideas for #EventPros that we've explored so far... First up, we talked w/ creative pros Erin Abbott & Amy Gattoni about their go-to planning moves to ease #MeetingPlanner budget woes! ๐zurl.co/XqEoc
๐ง๐๐๐๐ ๐๐๐๐๐๐๐ ๐๐๐๐๐๐๐ง #VenueOwners - Want to win more corporate event business? Mark Mallchok visited The Venue Rx podcast to talk w/ host Jonathan Aymin about what venues need to do to stay competitive in an evolving landscape. ๐zurl.co/73cB7
๐ฌWe're working w/ ConnectEd Illinois on direct care worker trainings & just wrapped video production, part 1. From writing 50+ scripts to on-set magic (e.g., rooftop shoot), we've enjoyed supporting our client's vision! Want to know how we develop #MedicalTraining? Message us!
๐ง ๐๐๐๐ ๐๐๐๐๐๐๐ ๐๐๐๐๐๐ Want to create events that support business goals? Listen to Mark Mallchok share how we help #CorporateMeetingPlanners succeed! Episode 249 Apple: zurl.co/OAWMS Spotify: zurl.co/UFkRR YouTube: zurl.co/0ErwH
๐ง๐๐๐๐๐๐๐ ๐๐๐๐๐๐๐ง Want events to go from โfineโ โ unforgettable? Focus on: ๐A clear narrative arc ๐Audience-first thinking ๐Intentional moments (not just sessions) EP 249 ๐zurl.co/1AyLB Spotify zurl.co/RtDU2 YT zurl.co/U3kZZ
๐ข๐๐๐ฌ ๐๐ค๐๐๐๐จ๐ฉ ๐ผ๐ฅ๐ฅ๐๐๐ง๐๐ฃ๐๐ ๐ข Struggling to make virtual feel engaging for your org? Brella's Mark Mallchok talked w/ Dr. Marie-Line Germain, Ph.D., about rethinking how to design these experiences. ๐งzurl.co/5UoxL or wherever you get podcasts.
๐๐ป๐ถ๐ซ๐จ๐ ๐ฐ๐บ ๐ถ๐ผ๐น ๐ฉ๐ฐ๐น๐ป๐ฏ๐ซ๐จ๐! In 1992, Bernadette Burke & Mark Mallchok started Brella in a tiny apartment shared w/ roommates. Thanks to countless amazing clients & the hard work of incredible Brellians (past & present), we've grown into something quite special
๐ง๐๐๐๐ ๐๐๐๐๐๐๐ ๐๐๐๐๐๐๐ง We're featuring Bernadette Burke's appearance on @jdwoskin 's podcast. They discussed how we're in a "golden age of learning" and what that means for orgs. ๐ปzurl.co/6Gje5 or wherever you get your podcasts!
๐ค๐๐๐ฃ๐ฉ ๐ฉ๐ค ๐๐ฃ๐ค๐ฌ ๐๐๐๐ฉ ๐๐๐ ๐๐จ ๐๐ฃ ๐๐ซ๐๐ฃ๐ฉ ๐๐ฃ๐๐ค๐ง๐๐๐ฉ๐ฉ๐๐๐ก๐? Brella's Mark Mallchok joined @mattzaun on Stories with Traction to discuss what actually makes an event memorable. ๐งListen zurl.co/QJWtO or wherever you get your podcasts.
This yearโs Memorial Day feels particularly important, as we mark the United States' 250th birthday. Hereโs to all the men and women who have given the ultimate sacrifice in service of our country. We remember and honor your bravery.
๐ง๐๐๐๐ ๐๐๐๐๐๐๐ ๐๐๐๐๐๐ ๐ง We're featuring Mark Mallchok's appearance on Bizzabo's podcast. In the episode, Mark discusses virtual event engagement & how planners can adapt to Virtual 2.0. ๐๏ธListen here zurl.co/pizkb or wherever you get your podcasts.
๐จ๐๐๐ญ๐ญ๐๐ซ ๐๐๐ญ๐ฎ๐ซ๐ง ๐จ๐ง ๐๐ข๐ซ๐ญ๐ฎ๐๐ฅ!๐จ Want your virtual experiences to feel more authentic & have more active participation? Mark Mallchok, John Chen & Kassy LaBorie share the steps you should take to elevate your events! Watch recording - zurl.co/KioaI
๐Thank you to everyone who joined us live! ๐And an extra-special thanks to John Chen & Kassy LaBorie for sharing their field-tested tactics for delivering amazing virtual experiences! ๐We also want to give kudos to our event team for delivering an amazing virtual show!
๐ข๐ ๐ค๐๐ฃ ๐๐จ ๐๐๐ซ๐ @ 1๐ฅ๐ข (๐พ๐) ๐ข We'll be talking tactics w/ virtual-event experts John Chen & Kassy LaBorie. This session will focus on what corporate leaders & event planners need to know to make their virtual events worth the time & budget. ๐ zurl.co/Ra0n6
Business events bring people together to exchange ideas, build trust, and accelerate progress! We celebrate how our industry drives innovation & supports millions of jobs! And most importantly, we celebrate the people who make that impact possible! #GMID2026
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