Brett Sappington @BrettsView
Founder & Principal Analyst at Sappington Media - Equipping tech and entertainment firms to capture future opportunities and solve business challenges. sappington-media.com Dallas, Texas, USA Joined May 2012-
Tweets841
-
Followers939
-
Following300
-
Likes40
Ever doubt 5-star reviews online? You’re not alone. The @FTC launched new rules to stop fake reviews. @amazon and others want to stop bad actors, but how will the rules work? And what are the implications for AI? Check our blog to see. #SappingtonMedia lnkd.in/gFkGYH4b
Going to #IBC2024 this year? #SappingtonMedia will be there! I will be sharing insights, briefing with interesting innovators, and helping decision makers plan for the future of their business. #Streaming Click here to set up a meeting: lnkd.in/g35s__HJ
Seems that @Netflix has no plans to #bundle up with other #streaming services because it's already a "go-to destination" (i.e., other streamers need it / not the other way around). True today. Yet, Netflix once said no to ads. #SappingtonMedia broadbandtvnews.com/2024/07/19/net…
Noticed a jump in the number of #movies/#TVseries now emerging on services other than the one that made it? No surprise. Revenue-hungry content producers are loosening their hold on branded content for their own streaming offerings. sappington-media.com/blog-2/are-the… #SappingtonMedia
What does "winning" look like in ad-based streaming? We'll be exploring that topic at the #StreamTVShow in Denver, CO, from June 24-26, 2024. There's a discount code for you in the image. See you there! #SappingtonMedia invt.io/1txb9cw6lc0
How to move the needle on user acquisition? We'll be exploring that topic at the #StreamTVShow in Denver, CO, from June 24-26, 2024. There's a discount code for you in the image. See you there! #SappingtonMedia invt.io/1txbvapkwtk
Bets on # of viewers watching #Netflix’s Christmas #NFL games? I’m taking the over. With new sign-ups Netflix will be able to boast higher EOY ad-viewer figures in Q1. The 3-year NFL deal will be the gift that keeps on giving. #Streaming #SappingtonMedia apnews.com/article/nfl-sc…
As many of you already know, I've launched Sappington Media as the new home for my insights and consulting for the entertainment, communications, and technology industries! Stop by, peek at the new space, and give me a shout. Excited for the future! sappington-media.com
From FAST channel buzz to sassy robots, the 2024 NAB Show revealed innovation progress and changes across the industry. Here are my takes on what stood out at the event. sappington-media.com/blog-2/lessons… #SappingtonMedia @NABShow #Streaming #Video
#YouTubeTV's journey to be 4th in US pay TV started 7 yrs ago - eons in internet streaming time. The service launched 2 years prior to #Disney+, #HBOMax, and @peacock . Back then, @DISH was in 4th place with ~13M video subs. #PayTV #OTT technewsworld.com/story/youtube-…
TV makers have sought to monetize their control of the smart TV UX for years. @SamsungTV's report of 60% growth in viewership over the past year shows their progress (and potential). @XUMO and @VIZIO are hoping to do the same. broadbandtvnews.com/2023/11/17/sam…
More evidence of the rise of bundling partnerships in streaming? How about @Netflix + @SetantaSportsTV? We should expect more of these programs over time, including bundle discounts, as big streamers fight for greater market share. broadbandtvnews.com/2023/11/15/set…
The @StreamTVShow is just around the corner! Looking forward to my session on June 14th about the future of video services. #InterpretResearch #Video #Future
Yes, @DIRECTVs choice to add @TheFirstTV and drop @NEWSMAX and @OANN is juicy, but did you notice that a #FAST channel just kicked two linear channels to the curb? That's the big news for #cable networks and #payTV. #Interpretresearch nexttv.com/news/directv-a…
New #NFL partnership for @Amazon and @DIRECTV. With #streamingservices buying content rights and traditional #payTV players figuring out their role in video #aggregation, we should see more like this. #InterpretResearch #OTT #football axios.com/2022/08/23/dir…
I'm shocked, SHOCKED, to find that people trading in #NFTs are trying to get out of #royalty payments to creators. <#sarcasm> Is anyone really surprised? #InterpretInsights #web3 decrypt.co/107482/why-nft…
Seems @Disney's plan is to pack on #streaming subs before worrying over $$$. Even with ads and price bumps, it will need ~$1.66 more per sub per month for all services to break even. May be easier in US than in other markets. #InterpretResearch #OTT variety.com/2022/digital/n…
By piling #HBOMax and #DiscoveryPlus into one service, #WarnerBrosDiscovery is trying to win the #streaming wars by putting all of their network branded eggs in one streaming basket. #OTT #InterpretInsights fiercevideo.com/video/warner-b…
There was a time when #OTT streaming services defied economic gravity. If high-penetration OTT markets like the UK are experiencing a pull back by consumers, will we see the same in other mature #streaming #markets? #InterpretInsights broadbandtvnews.com/2022/08/05/eco…
More evidence of #transmedia influence: @Netflix spinning up #UpsideDownPictures. A #StrangerThings stage play and offshoot content are planned, growing and monetizing the brand across consumption touch points. #MakesFansHappy #IntepretResearch #OTT interpret.la/stranger-thing…
MindiSue00 @MindiSue00
2K Followers 3K Following VP of Marketing at Emerging Tech Research Firm - @ParksAssociates, event planner, social media guru, photographer, & more! #marketresearch #IoT #smarthome
Elizabeth Parks @elizparks
3K Followers 5K Following consumer tech research, marketing, pr, events, consumer behavior, iot smarthome connected home + mom of 3 https://t.co/MuyiL0Am5W…
Jennifer M. Kent @JenniferMKent
683 Followers 360 Following VP, Research, @ParksAssociates, leading research and analysis in connected home, connected entertainment, connected health, and emerging consumer tech markets
Rapid TV News @RapidTVNews
8K Followers 2K Following Rapid TV News is now a part of @Broadcast_Tech, a Media Business Insight (MBI) Ltd brand. Follow us on our main site to learn more.
Caster Communications @CasterComm
3K Followers 3K Following We're pausing X - find us on: 👔 LinkedIn 👍🏻 FaceBook 📷/🧵 - Instagram/Threads - @castercomm 🦋 BlueSky - @castercomm.bsky.social
TV Tech @TVTechnology
22K Followers 1K Following Leading source of technology news and insight for the broadcasting & pro video markets. Contact us at [email protected]. Part of @futureB2B
Shine @Shine1890656
38 Followers 4K Following
Den Defenders @den_defenders
212 Followers 1K Following Your go-to provider for Security Doors! Call/Text us today (800) 791-15628 or email us at [email protected]Jenna Belt @TheMuseStrikes
435 Followers 2K Following Creative | Director | Editor | ProjectMgr | EIC | PR | Designer | Writer | #JBCD @jennabelt @MostMagazine
Julie Sandra leach @SJulie10711
145 Followers 2K Following Hello congratulations to you !!!You welcome meeting Michigan lucky Powerball winner Michigan woman whom wins $310.5 million Powerball
knut Martin Mikalsen @kmm48knut
17 Followers 174 Following pensjonist fra Jølstad Har Medalje fra Kongen og Forsvaret
Dewi_D @Lyrarsa
8 Followers 183 Following Embracing the beauty of age and wisdom, seeking a like-minded companion.🌿🌟🧠👴👵🤝💫
Hendra Irawan @HendraI34645685
1 Followers 228 Following
Eric @ Maverick @TheEricGray
1K Followers 779 Following Brand Social & Content expert helping Fortune 500 brands entertain, connect and build raving fans | CEO of @WeareMaverickco | Prev: @UniversalOrl, @EASPORTS
Julia kim @JuliKailin
399 Followers 4K Following I prefer personality because personality never goes out of style💃💇♀️🧏♀️🙎♀️
Sri_Saga @shreepada_192
70 Followers 1K Following Chennai Paiyan | Generalist | Filter Kaapi addict | Na avalo worth ella!
Greg Gudorf @gudorf
650 Followers 828 Following Bridging technology and market needs with teams and strategies that deliver results. Author, speaker, inventor, pilot, and sport flight instructor.
Kebba Fatty @son_fatty
419 Followers 7K Following
beautiful woman @lexus05550
93 Followers 778 Following Fashion designer, owns a clothing design company
Anna❤ @hulkshypercombo
213 Followers 749 Following Cheerful, sincere, optimistic, wide range of interests, with strong organizational ability and adaptability, and strong management planning and organization man
BroadbandCommunities @bbcmag
6K Followers 2K Following The leading source of information on digital and broadband technologies for buildings and communities.
Anna @Li0910Anna
2 Followers 242 Following Do not always compare yourself with others, which causes you to lose self-confidence and devalues your own value
genei @downloadgenei
1K Followers 617 Following Summarise academic articles in seconds and save 80% on your research times #worksmart #worksmartwithgenei
Lucy @Lucy91919
106 Followers 1K Following Entrepreneurs, startup investors, real estate, angel investors, avid travelers, wine, scuba diving, surfing, skiing, hiking.
Debbie Frey @debfrey
1K Followers 339 Following Xfinity TV PR girl. Mom. Wife. Lover of Steelers, horses and positive thinking. Also a good pun. OK, any pun really. Views are my own.
Robert Briel @robertbriel
421 Followers 449 Following
2xMyBiz.com Marketing @2xMyBiz
28 Followers 1K Following
Dalvin Brown @dalvin_brown
4K Followers 2K Following WSJ Journalist. Story idea? e: [email protected]
Khaleesi of Content |... @iammilorex
277 Followers 873 Following Investing in African Film Industry | Tweets about the Creative Economy, Startups & Product Marketing
Yuhan Lin (Elena) @YuhanElena
5 Followers 395 Following I am a technologist who focuses on security and productivity.
Nana Lee @Sparator1
5 Followers 1K Following A lovely woman who likes to travel and make friends.⛳️⛳️⛳️🎾🧘♀️🏌️♀️🏸🏇
AbyM Technology @AbyMTechnology
167 Followers 2K Following Innovative Custom Website & Application Development Company. We provide all IT Services: Website Development, Mobile Application Development, Digital Marketing.
Jet-Stream Cloud @jetstreambv
454 Followers 2K Following Europe’s broadcast-grade streaming cloud with global scale. Take back control. Green. GDPR. By the inventors of #streaming.
Linda Hardesty @lindahardesty
2K Followers 334 Following Editor-in-Chief for the Fierce Telecom Group. Opinions on Twitter are my own. I keep Twitter opened for telecom news tips and funny cat videos.
Youseline Petit @YouselineB
16 Followers 215 Following
Red Apple Audio Netwo... @redappleaudio
143 Followers 695 Following An all-new audio content network to begin broadcasting coast to coast in Jan. 2022! Contact [email protected] for more info!
Laura_Ding @Laura_Ding_
387 Followers 2K Following The world is too noisy, you need to listen to yourself even more.
Sarah Hales @SarahHalesCC
29 Followers 162 Following I do #techPR for @Castercomm. When I’m not doing that I’m at the beach, shopping, or eating good food.
Peter Girard @CasterPete
899 Followers 3K Following Eccentric #PR Pro usually found wandering and #hiking the #WhiteMountains on the weekends. Director, Account Services @CasterComm
NMG Media @NMGMedia
2K Followers 4K Following NMG Media just relaunched its Twitter page and looks forward to using this platform to provide our network with the latest executive Telecom content.
Adam Russek-Sobol @adsobol
2K Followers 3K Following Founder @Care_Band | location-based health and safety IoT solutions | IU Alum, Rower, Inventor, Speaker | @MistyWestYVR Top 20 Leader in Intelligent Devices
Dean Takahashi @deantak
43K Followers 4K Following Been a journalist since 1987 and am Editorial Director for the independent GamesBeat. I cover games, chips, hardware, R&D, and more. Wrote two books on Xbox.
relario PAY @RelarioP
46 Followers 435 Following Monetization and payment services for game 🎮, app📱, and digital content 💻 publishers using SMS micropayment technology. #fintech #paymentgateway
Backlight @Backlight
341 Followers 270 Following We back Media & Entertainment. We back Creators & Collaborators. We back Everything Video. #WeAreBacklight
Planetcast Internatio... @Planetcast_Intl
25 Followers 59 Following Providing #cloud #media services that touch over a Billion lives
Crypto Doc @_TheCryptoDoc
177 Followers 3K Following
Notion @notion
3K Followers 814 Following We're now part of Pepper! Notion is a smart monitoring system that empowers home and property owners to be proactive in monitoring their spaces.
Muwanguzi Anthony @nagavuna1
834 Followers 5K Following #Medicalconsultations #Digitalbusiness #Fashion bussiness #Graphic,Brands,Logos&Art work designing #Relationship&Psychological facts
Eli Blumenthal @eliblumenthal
5K Followers 272 Following Former Senior Editor @CNET, before that Digital Editor @USATODAY.
Jennifer M. Kent @JenniferMKent
683 Followers 360 Following VP, Research, @ParksAssociates, leading research and analysis in connected home, connected entertainment, connected health, and emerging consumer tech marketsParks Associates @ParksAssociates
5K Followers 3K Following Leading international #marketresearch + consulting firm specializing in intersections of #IoT, #connectedconsumer + #smarthome markets for 35+ years. #ParksData
Rapid TV News @RapidTVNews
8K Followers 2K Following Rapid TV News is now a part of @Broadcast_Tech, a Media Business Insight (MBI) Ltd brand. Follow us on our main site to learn more.
TV Tech @TVTechnology
22K Followers 1K Following Leading source of technology news and insight for the broadcasting & pro video markets. Contact us at [email protected]. Part of @futureB2B
TVBEurope @TVBEurope
13K Followers 951 Following Leading broadcast media publication providing news, features and analysis. Part of @futureb2b. Find us on BlueSky at @tvbeurope.com
McKinney Chupacabras ... @McKChupacabras
570 Followers 57 Following The Official Account of McKinney Chupacabras FC ⚽ Ron Poe Stadium | @USLLeagueTwo | Tickets, Merch and Info on our website and @ProRelSoccerShop
3rd Degree @3rdDegreeNet
9K Followers 976 Following Pro soccer in NTX: FC Dallas, Atlético Dallas, Dallas Trinity FC, Texoma FC, North Texas SC, & more. Est. 1997 | Blog | Podcast | https://t.co/c9I7YTicQ3
Matthew Doyle @MattDoyle76
95K Followers 785 Following “If something on the internet doesn’t spark joy, mute it.” All views are mine & should be yours. Chaotic good tbh.
Eric @ Maverick @TheEricGray
1K Followers 779 Following Brand Social & Content expert helping Fortune 500 brands entertain, connect and build raving fans | CEO of @WeareMaverickco | Prev: @UniversalOrl, @EASPORTS
Dirty Footballer 👊 @DirtyFootbaIIer
688K Followers 101K Following The dirtiest challenges, best football fights and sunday league madness. Enquiries: [email protected]
FC Dallas Public Rela... @FCDPR
477 Followers 15 Following Official X account of the @FCDallas Media and Communications Department featuring news, notes and in-game stats about the team.
Linda Hardesty @lindahardesty
2K Followers 334 Following Editor-in-Chief for the Fierce Telecom Group. Opinions on Twitter are my own. I keep Twitter opened for telecom news tips and funny cat videos.
Bevin Fletcher @Bevin_Fletcher
766 Followers 441 Following Senior editor at @StreamTVInsider (renamed from FierceVideo) covering all things streaming video/TV, video ad tech, content distribution.
Idle Heroes @idleheroes
279K Followers 24 Following Official Twitter of the No.1 IDLE RPG on mobile ☛#idleheroes Follow to join worldwide players and get the latest idle news! Support Mail: [email protected]
Bo Wilkes @ChapCoach
58 Followers 108 Following AP Calculus Teacher (Using SBG) Assistant Basketball Coach Westlake HS, Austin, TX
WicketLabs @WicketLabs
157 Followers 215 Following As the big-data department for media companies, Wicket Labs is building an audience insights platform to enable data-driven decisions and improving audience LTV
Lisa Aussieker @LisaAussieker_
36 Followers 66 Following
Debbie Frey @debfrey
1K Followers 339 Following Xfinity TV PR girl. Mom. Wife. Lover of Steelers, horses and positive thinking. Also a good pun. OK, any pun really. Views are my own.
Multichannel News @MultiNews
14K Followers 606 Following The cable industry news source of record. Sister brand to @BCBeat and @ThisIsNextTV. Part of @futureb2b and @futureplc.
Ad Age @adage
877K Followers 65K Following Breaking news, trends and analysis—on advertising, marketing, commercials, agencies, tech and data. More brand innovation @creativitymag.
CordCuttersNews @CordCuttersNews
52K Followers 647 Following We help you watch your favorite entertainment, for less. We also help you learn about the latest deals, tech, news, and more.
Meghan McCarty Carino @meghamama
5K Followers 3K Following Workplace/Tech reporter at national public radio business show @Marketplace, former Transportation reporter @KPCC LAist
Lisa Richwine @LARichwine
3K Followers 3K Following West Coast media and entertainment reporter for @Reuters. Board member @LAPressClub
jdberr @jdberr
2K Followers 4K Following freelance business reporter, husband, dad, Parkinson’s sufferer, RT are not endorsements. Opinions are mine. on medical leave.
VIDWORX @vidworx
10 Followers 53 Following A New Generation of Training Plan | Shoot | Edit | Deliver | Test
USA Network @USANetwork
284K Followers 9K Following #WNBA is live every week 🏀 #EverythingOnTheMenu is new Fridays 🍔 #AnnaPigeon premieres Aug 7 🌳 WWE #Smackdown is live Fridays 👏 Watch #TheRainmaker now 💼
ThinkAnalytics @thinkanalytics
1K Followers 2K Following ThinkAnalytics, the global leader in AI and data-driven solutions revolutionizing content discovery, viewer insights, and targeted advertising strategies.
Penthera @WeArePenthera
257 Followers 359 Following Global SaaS company perfecting the #streaming video experience across 36 countries. 🚨 Available for download our: 2021 #Rebuffering #Whitepaper
The Hollywood Reporte... @THR
3.7M Followers 8K Following The Hollywood Reporter is the premier destination & most widely trusted resource for entertainment news, reviews, videos & more.
National Geographic @NatGeo
27.9M Followers 179 Following Step into wonder and find your inner explorer with National Geographic 🌎
SHOWTIME @Showtime
1.3M Followers 888 Following We have a few stories to tell. Streaming with the #ParamountPlus Premium Plan.
CNN Breaking News @cnnbrk
59.9M Followers 121 Following Breaking news from CNN Digital. Check @cnn for all things CNN, breaking and more.
Reuters @Reuters
26.0M Followers 1K Following Top and breaking news, pictures and videos from Reuters. For breaking business news, follow @ReutersBiz. Our daily podcast is here: https://t.co/KO0QFy0d3a
AMC TV @AMC_TV
605K Followers 424 Following New episodes of #TheVampireLestat premiere Sundays at 9PM.
BBC News (World) @BBCWorld
42.2M Followers 17 Following News, features and analysis from the World's newsroom. Breaking news, follow @BBCBreaking. UK news, @BBCNews. Latest sports news @BBCSport
CBS News @CBSNews
9.6M Followers 634 Following Your source for original reporting and trusted news. 📺 CBS | Streaming on the CBS News app | @ParamountPlus
ABC News @ABC
18.4M Followers 403 Following The only official ABC News account. Download our mobile app for the latest updates: https://t.co/BHFi2mi2To
Nintendo of America @NintendoAmerica
14.9M Followers 230 Following Welcome to the official Nintendo of America X account, where you'll find the latest Nintendo news! For ESRB ratings go to https://t.co/m7hrBqtrpz.
PlayStation @PlayStation
43.9M Followers 741 Following Official Sony Interactive Entertainment account. Updates on PS5, PlayStation VR2, PlayStation Plus, PS4 and more.
Twitch Esports @TwitchEsports
396K Followers 701 Following The official @Twitch account for #esports broadcasts.


















