Keith Cunningham @KeithCunningham
Brand Strategist + Founder of Black Box Group + @Barrett_Media Rock Columnist; Dad; Rock Guy; 5 Star Chef w/ a 2 Star Rating; Fantasy Football Champ U.S.A. Joined March 2009-
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He's lived inside radio, labels, artists -- smart, experienced, his advice is worth hearing. @Damizza
In today's edition of "The Industry According To", @KeithCunningham chats with @Damizza about! ✅When he felt his life trajectory really change! ✅What real radio evolution looks like! ✅How do you define a hit in 2026? ✅Can radio keep up with how fast music moves today?
IYKYK.
Maybe making travel soccer even more expensive will help the US finally get good.
If the 4th had a "Red, White & Blew It" soundtrack, some of Rock's greatest dumbassery would be on it. Axl vs. St. Louis, Ozzy vs. the Alamo, Woodstock '99 vs. civilization. Happy Bday USA... crank it. @Barrett_Media barrettmedia.com/2026/07/02/axl…
Anyone can stack songs or create a list — making the list stand out and become more sticky is the where the real work is.
It’s no surprise that most people love lists, but why are they so successful in the rock radio format? @KeithCunningham reveals what he believes is "the secret weapon" that keeps audiences tuning in for lists in today's column!
Everyone does love lists. But anyone can rank songs, movies, or burger joints — that’s not magic. Making your list stand out is the trick. That’s the treatment. @Barrett_Media
It’s no surprise that most people love lists, but why are they so successful in the rock radio format? @KeithCunningham reveals what he believes is "the secret weapon" that keeps audiences tuning in for lists in today's column!
Great is part alien, part genius, part super tall, but all parts original and one of the best content creators I’ve ever worked with. @gregbeharrell
In this weeks 'The Industry According To'.... @KeithCunningham sat down with @gregbeharrell of Greg-FM and 'The Greg Beharrell Show'
In this weeks 'The Industry According To'.... @KeithCunningham sat down with @gregbeharrell of Greg-FM and 'The Greg Beharrell Show'
@Tatianaclinares The Nuggets handed the Spurs a tough big man to partner with Wemby and all but secured a few titles for the Spurs.
@stoolpresidente Tea by the sea — Portnoy fell. Binge some real housewives, you’ll be better by season 3. Get back soon.
What are the odds this would ever happen at a Giants/Dodgers game?
This needs to go Viral! In Atlanta for the FIFA World Cup game between Spain & Cabo Verde a fan wearing a Spain jersey gestured to a Cabo Verde fan asking if he would like to swap jerseys & he said excitedly said Yes so they traded jerseys & hugged for what seemed like forever.
Thanks for inviting me on The 4-Cast.
.@KeithCunningham believes that while being topical on the radio is critical, it is often misunderstood! He explains why in the latest episode of the 4-Cast! Watch the latest episode of the 4-Cast below!👇 youtu.be/-apCt7jR1rk
I've got a @barstoolsports-ready content vertical: talent and legendary venue locked, built for chaos & sponsorship. @stoolpresidente @BarstoolBigCat -- if someone wants a 5-min look, you'll know immediately if you're in or out. @DraftKings would likely set odds at "slam dunk."
In today's edition of "The Industry According To", @KeithCunningham chats w/ Leigh Jacobs of @nuvoodoo about: ✅Should radio add “mood” identifiers to music research ✅Is Gen Z a realistic target for radio? ✅What is the most important for ratings today, ✅And More!
@dpshow Do a weird one, like the wife carrying competition or couch racing or something random and absurd — would be nice to have something like that on the mantle before DP hangs it up.
@SteveHiltonx 1. Please eliminate vehicle registration (after it's first registered). Residents pay $250-$500 per-year just to drive their cars on CA's pothole-ridden roads. 2. Remove tolls for key bridges like the Golden Gate and Bay Bridge - locals pay $10 daily just to get to work.
What if Rock Radio had a draft? What if your industry had a draft? 🤘👇 barrettmedia.com/2026/04/24/the… @Barrett_Media
How your favorite show or podcast handled Vrabel Gate will tell you a lot. Was it predictable, low hanging coverage — or was the treatment more thoughtful and unique. Treatment is what sets apart the leaders from the followers. @Barrett_Media
Mike Vrabel and Dianna Russini. You know the story. But it’s not the story that’s most important — it’s what your show did with it says @KeithCunningham! barrettmedia.com/2026/04/17/the…
@stoolpresidente Big cat, Zack, hannah, Stu, you. The five stickiest.
On the air, things don’t go wrong, they go funny. That’s been my mantra for decades and why @KeithCunningham believes imperfection is Rock Radio’s greatest asset! barrettmedia.com/2026/04/10/own…
Sean Ross @RossOnRadio
11K Followers 6K Following In search of better music and better radio for a better world (and a better workday). Subscribe to free ROR newsletter on music and programming below.
Greg Beharrell @gregbeharrell
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Noodles 🍜🎸🤓 @TheGnudz
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Kevin @K_n_B_Archive
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Gene “Bean” Baxte... @clydetombaugh
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Dave Jamieson @thedavejamieson
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⋆ maddie 🎀 @NHWkSK8uCKlUPw9
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Sphinx night Club Fro... @Yan623697788820
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Matt Fishman @MattFishman20
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Jeffery Albert B @Mdavidsonurphy
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Austin @Austin__968
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hilary @hilahil
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Jake Kline @JakeAKline
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Jim Hyatt @theriot_hyatt
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Josh Innes @JoshInnesShow
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Tawfiq Hasan Rabby @TawfiqRabby
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Sound Off Podcast ➡... @SoundOffPodcast
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Matt Cundill | Voiceo... @MattCundill
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Roy Laughlin @LAughlinroy
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John Mamola @JohnMamola
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MAGA VOICE #MAGA @MAGAvoiceM
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Brannon Lemke @BrannonLem60890
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Media Jobs Report @mediajobsreport
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Barrett Media @Barrett_Media
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Dan 'Bass' Levy @bassonair
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⚽️Pedro Mendonça... @PedMenCoach
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Doug Sluggo Roberts @SluggoDoug
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Kat Corbett @KatCorbett
27K Followers 565 Following Not here. Find me on Threads Kat_Corbett. @SiriusXM @sxmlithium @sxmpoprocks. KROQ-LA/ XFM-UK /Y107 / WFNX/ INSTA: kat_corbett
Sean Ross @RossOnRadio
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Tom Morello @tmorello
890K Followers 126 Following Feed the poor. Fight the power. Rock the f*ck out. Tickets Here ⬇️ https://t.co/zMc2Ab3k7O
Allie Mac Kay @alliemackay
50K Followers 339 Following Spent 1/2 my life waking before dawn to be on your tv and radios. 310 ✈️ 207 Now doing a show @allieandbean w/Bean (@clydetombaugh) on Patreon!
Greg Beharrell @gregbeharrell
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Kevin @K_n_B_Archive
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Gene “Bean” Baxte... @clydetombaugh
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Tony Farmer @Tonysmarkettips
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Linda Cohn @lindacohn
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Charles Curran @charliebcurran
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97.1 The Fan @TheFanLA
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Ryan Whitney @ryanwhitney6
546K Followers 737 Following 1/4th of the @spittinchiclets podcast team and the inventor of vodka pink lemonade @pinkwhitney For Business Inquiries contact [email protected]
Tricia Whitaker @TriciaWhitaker
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Andrew Bolis @AndrewBolis
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Jeff Allen @jeffallen_
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Stuart Feiner @StuartFeiner
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420K Followers 571 Following All things sports media. Part of @thecomeback network. Sign up for our newsletter https://t.co/ckn8TeyWVb. Don't leave shitty comments.
PFT Commenter @PFTCommenter
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Susie Wargin @SusieWargin
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Crowd React Media, a ... @harkerbosgroup
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1.0M Followers 71 Following The thief comes only to steal and kill and destroy. I came that they may have life and have it abundantly. — John 10:10
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