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At a time when most brand campaigns last a thumb swipe, @Cannes_Lions has introduced the Long Term Brand Platform category. About time long term brand building is celebrated. Our founder, @thesatbir is happy. His views in @ETBrandEquity
“An event of geological proportions. Like the melting of glaciers, or the drifting apart of continents.” @meajay on Piyush Pandey’s stepping down at @Ogilvy. A must read. #Advertising #marketing #agencylife
A little piece on a Big Man. (Or my thoughts on Piyush Pandey’s stepping down from Ogilvy’s Chairmanship.) Note: The word ‘differently’ in the article should read ‘deferentially’. impactonnet.com/more-from-impa…
Ek baat toh hai pakki, Shoonya mein hai tarakki. Shoonya, Zero Pollution Mobility campaign promotes the use of EVs for urban deliveries and ride hailing. Administered by @NITIAayog, supported by @RockyMtnInst and over 150 corporate partners.
At the film tourism event of #G20 in Kashmir I spoke of how Kashmir with its breathtaking locations has been a must-have in almost every Bollywood movie from the ‘60s. Film “Bobby” added to the popularity of Kashmir & recently Lakshya, Highway, Raazi, Haider have been shot here.
This year’s @goafestlive1 is going to be the biggest in years. Our CCO @thesatbir is in the Integrated jury. Say hello if you’re attending.
Entertainment and music categories always throw some exciting work up. @thesatbir is judging @SpikesAsia and we wait eagerly to see what’s new.
Do you remember when you joined Twitter? We do. #MyTwitterAnniversary
Weekend Laugh: Producer's Diary by Dalbir Singh campaignindia.in/article/weeken…
#FoxgloveAwards: We are delighted to have @RaviRaghavendra from @Thinkstr as our jury at @Foxglove_Awards 2022. 🏆 Thank you for joining us! Know more: foxgloveawards.com #Awards | #Advertising | #Marketing | #Media | #AdvertisingAwards | #Advertisingagency | #agency
How has the freedom of running an agency impacted you? campaignindia.in/article/how-ha…
A relevant read for today @thesatbir @Thinkstr …ndequity.economictimes.indiatimes.com/news/advertisi… @ETBrandEquity
. @thesatbir writes There needs to be more clarity on surrogate #advertising.A few brands have created genuine top-notch properties in the fashion and music festival spaces. @Thinkstr @ETBrandEquity …ndequity.economictimes.indiatimes.com/news/advertisi…
“Why not allow honest alcohol advertising, with warnings, during a particular adult time band? After all, attractive alcohol shops are all over our public spaces,” says #SatbirSingh @Thinkstr #surrogatead #advertising #kingfisher #rcb #ipl …ndequity.economictimes.indiatimes.com/news/advertisi…
Well we do have a reputation for being super quick😁 Today's ad was pulled off thanks to a great proactive idea from @thesatbir @RaviRaghavendra and the folks at @Thinkstr
For a match that ended around 11:40pm last night, Ather and Gujarat Titans have a half-page ad in today's newspaper! I assume they would have had the ad creative ready and given standing instructions to TOI to release if GT wins and cease if they don't :)
What can brands do when their CEOs/Founders get into a controversy that inevitably impacts the brand. Think: Rana Kapoor-Yes Bank; Chanda Kochhar-ICICI; Ashneer Grover-BharatPe. Mukta Lad writes about this issue in today’s ET Brand Equity with POVs from yours truly among others.
👍🏻
Twitter’s new “Tweet It Into Existence” campaign hits billboards across the US
My article in today’s Mint on how Account Aggregators will be transformational and ensure credit and Insurance based on information flows rather than paperwork. It is a pathbreaking concept. Read here : amitabhkant.co.in/upload/article…
Satbir Singh @thesatbir
28K Followers 993 Following Writer of campaigns like Incredible!ndia & Bajaate Raho. Founder & CCO, @thinkstr The views are my own. Sometimes, those of the whisky I've been having.
The Better India @thebetterindia
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Ajay Gahlaut @meajay
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WhoNoPay @who_no_pay
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Anirudh Agrawal, Ph.D... @Anirudh_Agrawal
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BELIEVER @burn_earn_learn
43 Followers 2K Following Transform your Body, Bank Account, and Brain. Burn. Earn. Learn – the ultimate trifecta! 💪💸🧠
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563 Followers 5K Following Father, Son, Partner, Brother, Friend, Dreamer, Agnostic, Life Hacker, Entrepreneur, Filmmaker! Hope to be a better version of myself than what I was yesterday!
Apul Vaishnav @VaishnavApul
99 Followers 3K Following LL.B (Hons.) NLSIU'27 | BA (FM) IIM Indore'24 Cricket | Quizzing | Constitution Views personal.RTs not endorsements, likes mostly bookmarks.
Vaishalli R Dar @thevaishalidar
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dexber.zen @DegenXber
602 Followers 7K Following DeFAI Agent Pioneer: Breaking down AI-powered DeFi trades, DEX strategies & altcoin gems for degens DM for collabs."
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Abhishek Bansal @Abhishe68868917
6 Followers 45 Following - Studied https://t.co/Wz1ytBYtBB. Maths from IIT Delhi, New Delhi - Studied https://t.co/EcPOAwU7Y0. Maths Honours from Panjab University, Chandigarh
Satbir Singh @thesatbir
28K Followers 993 Following Writer of campaigns like Incredible!ndia & Bajaate Raho. Founder & CCO, @thinkstr The views are my own. Sometimes, those of the whisky I've been having.
Gabbar @GabbbarSingh
1.5M Followers 1K Following Founder @gingermonkeyin | Columnist - Hindustan Times, Times of India, India Today | Father
Ajay Gahlaut @meajay
6K Followers 576 Following Writes ads. Reads anything. Prefers Carlsberg to Chardonnay, Kishore Kumar to Kishori Amonkar, Dabangg to Dekalog and spirits to spirituality.
Storyboard18 @Storyboard18_
19K Followers 7 Following Network18's flagship platform focussed on advertising, marketing and the business of brands. Storyboard18 on @CNBCTV18News @moneycontrolcom and @ForbesIndia
Sahil.Dharia @SahilnDharia
534 Followers 2K Following CEO of Soothe Healthcare, manuf of Consumer Healthcare prods. ex Reuters ex UBS, views are my own
arun @aruniyer
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FutureShift @futureshift
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342 Followers 158 Following Media boffin is my name, building businesses is my game! Connecting dots from history and trying to understand the human mystery!
Shephali Bhatt @ShephaliBhatt
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Campaign India @Campaign_India
37K Followers 1K Following All you wanted to know about the latest in Indian advertising, media and marketing
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2.5M Followers 3K Following actor, entrepreneur, producer, pilot , automobile & fitness enthusiast, biker, adrenalin junkie, adventurer, traveller, student.
Piyush Pankaj @piyushpankaj
3K Followers 3K Following Experienced digital marketing consultant | 24 years in the industry #DigitalMarketing #London #India
A$$hole @AzzholeNFT
2K Followers 2K Following Creator @sikhpark | Creative Director | Film Maker A$$hole NFT coming soon ▲●■ https://t.co/J4kgMtn0ZY SikhPark NFT - https://t.co/drnjbf5DSr
Kiss Films 💋 @KissFilms
808 Followers 1K Following We're the ad film bosses mixin' film, design, tech, and straight-up culture. We be the real deal, fam! 💯🔥💋
DesiCreative @desicreative
2K Followers 2K Following 16 years of celebrating Indian advertising creative and unlike minded people.
Steve | Crypto.com @skalifowitz
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Ridhima Bhatnagar @ridhimb
9K Followers 2K Following Host and Presenter || Previously that girl on TV @CNNNews18|| All things aviation |Instagram @ridhimb ||Tweets personal|Fauji brat|
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3K Followers 5K Following Ad man. Quizzer. Book hoarder. Punster. Sneakerhead. Closet poet. Dogfather.
afaqs! @afaqs
46K Followers 2K Following The most trusted source for all things media, advertising, marketing - afaqs! News and analysis at your fingertips!
ET Brand Equity @ETBrandEquity
33K Followers 23 Following The official Twitter feed for Brand Equity, bringing you the best of Advertising & Marketing stories from the newsroom of The Economic Times
Mashable @mashable
8.2M Followers 3K Following Mashable is for superfans. We're not for the casually curious. Obsess with us. We may earn affiliate commissions from products linked below.
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12K Followers 120 Following Building @DabbaNetwork Backed by @ycombinator @multicoin @borderless_cap Strong views on tokens, unit economics & decentralisation.You might like
