CollierMedia. @_colliermedia
a trusted paid media buying agency for some of the world's biggest brands / fb ad scaling experts. colliermedia.co.uk United Kingdom Joined April 2017-
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Followers1K
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Super proud of @_colliermedia - getting that Facebook Premium Partner Agency status officially confirmed last week. 1 of only 25 in the UK 🇬🇧
The ban on advertising for CBD products on Facebook has been lifted... slightly! Brands can now advertise non-ingestible hemp products on Facebook & Instagram which is a huge advancement for the CBD industry. #socialmedia #facebookads digiday.com/marketing/face…
Super cool breakdown of some 2018 Facebook Ad costing metrics. #1 takeaway is CPC is actually cheapest using the Conversion objective and is trending in the right direction with costs reducing every quarter! 📉 #socialmedia #facebookads adespresso.com/blog/facebook-…
New placement coming to Instagram. Advertisers will soon have the ability to place ads in the 'Explore' feed. #socialmedia theverge.com/2019/6/26/1875…
Facebook are bringing back the Reach estimates in ad-sets for custom audiences! 🙌 Huge news that'll see much more precision in budgeting for campaigns & audiences moving forwards - especially at the middle & bottom of the funnel. #socialmedia marketingland.com/facebook-bring…
Simple rundown from Facebook on what the 'Clear History' feature will mean for advertisers on the platform. Keep an eye on your ads account for any dip in custom audience performance... there may be people opting out of this targeting. #socialmedia facebook.com/business/news/…
Great piece from @Inc, breaking down how Apple has used data to keep users engaged during keynotes & events... No speaker is on stage for more than 10 minutes. To keep the audience fresh and engaged for the entire time. Smart. #socialmedia inc.com/carmine-gallo/…
The wonderfully-weird side of Facebook. How many tag groups are you a part of? #socialmedia theatlantic.com/technology/arc…
Great rundown on the current state of IGTV. How long do you think it'll take for it be used by the majority of IG users?.... if ever! #socialmedia techcrunch.com/2019/05/20/igt…
Super smart integration from B/R with Instagram that allows people to share their push notifications directly to their Instagram Stories. This feature will undoubtedly increase exposure and lead to more app installs! #socialmedia digiday.com/media/bleacher…
YouTube has created a "Bumper Machine" for the ad platform which creates short 6 second videos from longer form content. Awesome way to create engaging YouTube ads from your existing content library! #socialmedia mobilemarketingmagazine.com/youtube-bumper…
Great study on the media consumption of Bundesliga content throughout the different generations. 4.5 hours of content consumed by GenZ on matchday 😲 #socialmedia sportspromedia.com/opinion/bundes…
The ban on Blockchain Ads is lifted. You still won't be able to advertise Cryptocurrency but Blockchain specific technology, news and events will all pass the Facebook Ad approval system! #socialmedia techcrunch.com/2019/05/08/fac…
Great split-test experiment from @AdEspresso that shows the incremental lift in the number of conversions when you use multiple Video Thumbnails as the key differentiator between ads. Are you using thumbnails when split-testing your ads? #socialmedia adespresso.com/blog/facebook-…
Instagram is opening up the ability to make your own filters for Stories... If you create a great filter that goes viral, your follower count may benefit from this too, with all creators getting credit each time the filter is used! 🙏 #socialmedia later.com/blog/spark-ar-…
500M Daily Users individually on Facebook, Instagram & WhatsApp Stories... It's where the attention is, but does it have the advertising potential & power that feed has? #socialmedia techcrunch.com/2019/04/24/fac…
Send a message to those who doubt you. #socialmedia #quoteoftheday
Facebook provided a guide for the #1 way to launch new content on Instagram as a creator. Great read! #socialmedia socialmediatoday.com/news/facebook-…
Instagram Creator Studio is coming... A long overdue tool that will help brands create mockup content to use on the IG platform 👏 #socialmedia socialmediatoday.com/news/facebooks…
Facebook & Instagram are now taking a concerted effort to make sure users are happy with their experience post-purchase from companies who advertise on the platform. Survey's sent to customers will combine into an overall ranking from 1-5. #socialmedia facebook.com/business/help/…
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