Acenna @acennadata
Acenna helps life science sales people have more conversations with qualified prospects. @TuftsUniversity and @roughdraftvc company acenna.com Boston, MA Joined March 2014-
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We just released a beta version of our product for individuals! If you manage a lot of complicated B2B relationships try us out! You don't know what you may be missing. app.acenna.com/signup/email.h…
If you’re a B2B salesperson, do you actually think buyers are running through the streets screaming, “Stop AI! I love getting cold calls and talking to salespeople. Please don’t make it easy for me to purchase your widgets all by myself!” Of course not. hubs.ly/H0bzzL_0
Great article on sales #endurance from @TimJThyne. Article is about software as a service, but highly relevant to anyone selling products/services with a long sales cycle. Sales is hard - but playing the long game is worth it: bit.ly/2EiZJR7
We teamed up with @LinkedIn’s Content and Research teams to begin to highlight the basic characteristics of three critical operations roles – marketing operations, business operations and sales operations. Here's what we discovered: insightsqua.red/2FTt5aV
You probably dislike your marketing automation software. And I know why. insightsquared.com/2018/03/why-mk…
A truly awesome guide to email marketing for e-commerce stores from @lovevalgeisler hubs.ly/H0bsR4q0
Trump, Congress approve largest U.S. research spending increase in a decade. hubs.ly/H0bsMMW0 by @NewsfromScience
A good process is key to hitting your goals -- so with Q1 ending and Q2 starting up soon, sales leaders should make sure their team has a strong, intentional sales process that they can execute on. hubs.ly/H0br-Yj0
"...technology doesn’t drive anything on its own. Consumer expectations and changing consumer behavior are what’s driving the shift. Technology is enabling it to happen." @bhalligan
Whether or not you're thinking about getting a sales ops team, someone's probably taking over these responsabilities. It just may not be as intentional as you'd like. hubs.ly/H0bnH2z0
Thanks for including us! Very grateful for all the support from @Np_bartlett @roughdraftvc and @TuftsUniversity, happy to be a part of these two families! x.com/Np_bartlett/st…
If you’re looking for the next big startup, here are the classes those founders are likely taking on campus today forbes.com/sites/roughdra… @forbes @roughdraftvc
We've been having a lot of conversations about the benefit of and strategy behind inside sales teams lately and the answer to most questions is, "it depends." @gabelarsen from @HubSpot walks through some of the most common questions here: hubs.ly/H0bnHy70
Since life science sales is often a complex B2B sale, it's even more important (and 100% possible) to meet the customer where they are in the buying process. "Use the channel that’s most relevant to where the customer is right now." hubs.ly/H0bm4-g0
Boston's life science community is thriving, with 40% more R&D jobs in the past 10 years. See how the community is changing to handle this growth hubs.ly/H0bm4vf0
A breakdown of what the most successful sales conversations look like and tips for how to get your average reps to sound like your top reps. Originally from @Gong.io hubs.ly/H0b5tKq0 by @Chris_Orlob
Ready or not GDPR is coming! Here's a great article from @natlawreview aimed at helping US based life science companies get ready hubs.ly/H0b4wG-0
We're headed down to #Pittcon tonight and our team will be doing two surveys while we're there: 1) What sales technology life science teams use 2) How life science salespeople spend their time. If you want to contribute let us know and we'll find you!
Check out our newest blog post on the rise of inside sales in the life science industry! hubs.ly/H0b48WC0
Congrats to Boston based @Novartis @Ginkgoo and @biogen for making the list! biospace.com/article/11-mos…
This Is How a Bad Quarter Starts In Sales (As Illustrated by Data) | Sales Hacker hubs.ly/H09-F0b0 by @Gong_io
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