Sia Güler @aimuse

Ex‑FAANG lead | Obsessed with brains, AI & the future of content | Based by the sea in Türkiye | Antalya, Turkey Joined July 2009

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Sia Güler @aimuse

2 weeks ago

I taught Codex to design a fridge for print this week. The print house gave a ready-for-print template — dieline, bleed, color profile. Codex worked inside it: composition, typography, color, balance. Five iterations to a print-ready file. It wrote its own manual as it went.

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Sia Güler @aimuse

2 weeks ago

I don't move things by two pixels by hand anymore. I iterate with the agent until it knows what two pixels means in this layout. Doing it once myself ships the result once. Teaching the agent ships a process I can hand off.

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Sia Güler @aimuse

2 weeks ago

One of the major email services blocked my account last week. Not for spam. For using their API through Claude Code to send a newsletter to people who opted in. Their bot detection still can't tell a creator-with-AI from an abuser. That's their problem now, not mine.

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Sia Güler @aimuse

3 weeks ago

970 files changed on my computer in the last 24 hours. How do you like that, Elon Musk? I checked git because at some point even I stopped believing my own screen. In one day: 20 commits, 107 committed files changed, 16,495 lines added, 731 deleted. With the current uncommitted work, the footprint is close to 18,000 lines touched in 24 hours. With one prompt, the new model created a full landing page for my product in two languages. It analyzed the product first, built the positioning, structured the page, wrote the copy, and produced something I could basically ship with a small polish pass. Then it analyzed the unit economics of several projects, found weak spots, suggested improvements, reviewed my app, found a very unpleasant number of security issues, and helped fix them. The new model is seriously impressive.

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Sia Güler @aimuse

3 weeks ago

Sorry, I don't have time for posting on X, I am using Fable by @AnthropicAI not sleeping 2 days 🤪

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Sia Güler @aimuse

3 weeks ago

The pattern isn't about the tool. It's about who takes a new thing seriously while it still looks ridiculous. If you're laughing right now, ask yourself which side of the next few years you want to be on. I've been on the laughed-at side before. Worth it every time.

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Sia Güler @aimuse

3 weeks ago

Right now there's a category of people who build software by directing AI agents. They don't write code in the traditional sense. They prompt, evaluate, iterate. They ship things that work. The mockery is the predictable kind. "That's not real engineering."

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Sia Güler @aimuse

3 weeks ago

A pattern I've watched more than once in nineteen years in this industry. Someone serious starts using a new tool. People in established roles laugh at them. The serious person keeps going. A few years later the laughers are catching up. It's happening again. 🧵

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Sia Güler @aimuse

3 weeks ago

A student of mine — not a developer, doesn't own a computer, learned AI on a borrowed laptop — built a working Android app in one week. If you're a hiring manager refusing to hire her because she doesn't have 3 years of React, that's your loss. Adjust faster.

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Sia Güler @aimuse

3 weeks ago

AI didn't reduce my labor. It moved it earlier in time. Before: most of the day was hand-execution. After: most of the day is research, methodology, setting up agents. An agent does the execution. Same hours. Different location. The work moved out of the project itself.

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Sia Güler @aimuse

3 weeks ago

"AI is replacing designers." It's not. It's exposing which designers were running on hours of execution and which ones were running on a system. The first group is panicking. The second group is raising prices.

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Sia Güler @aimuse

4 weeks ago

If you sell time and the hourly rate is dropping, the move isn't to feel bad. It's to start selling the system behind the rate. The hours keep falling. The infrastructure keeps rising. That's the trade now.

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Sia Güler @aimuse

4 weeks ago

The companies that get this right move people from legacy work to AI-system work. They redirect labor, not cut it. The ones cutting people are about to find out what Microsoft is already seeing: an AI worker can cost more than a human one.

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Sia Güler @aimuse

4 weeks ago

The pricing conversation about designers + AI keeps missing the same thing. It's not about "is the work worth as much when AI does it faster." The work isn't faster. The work moved earlier in time. Here's what I mean. 🧵