Alan @alanwmarch
Trabajando https://t.co/inKnQIvc6V & https://t.co/qB1jPETS3t - Hoteleria mchhotels.com Argentina Joined May 2021-
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@johnennis Okay. I just need to clarify something as a vibe coder person. How easily is to move all workflows from Claude to Cursor?
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Queremos que los hoteleros y propietarios tengan la facilidad de controlar su revenue, % de ocupación, ingresos por pauta, y mucho mas... Todo en el mismo lugar y de forma transparente. Con ese objetivo existe MCH Gestora Hotelera. mchhotels.com/aprende/gestio…
3. Conocer verdaderamente dónde toman la decisión de reserva tus huéspedes. Queremos llegar mucho antes del dia de la reserva. Queremos que el potencial huésped quiera buscar mas sobre el hotel y destino (google, IAs, redes sociales) Mucho antes de compararte con el otro hotel
2. Medición real de pauta y origines de trafico. Subir un contenido a instagram no garantiza mayores niveles de ocupación Pagar un boost en en feed tampoco. En este punto la distribución del dinero y gestión de datos para generar conversaciones y reservas es vital.
1. Análisis de competidores Esto no es ver si aumento o bajo las tarifas unicamente. Aca conocemos el porqué de sus acciones. - Pautó en medios? - A qué de debió su aumento o baja de tarifa? - Cambió la percepción de su servicio? - Expansion? - Presencia en IAs?
Diversificar tantas areas con distintos profesionales y proveedores no esta mal. Es una estrategia que puede funcionar pero te limita la escalar y optimizar aspectos comerciales vitales
En la hoteleria independiente normalmente es el dueño y 1 o 2 personas de reservas — que normalmente hacen mucho mas que solo tomar reservas y asignar habitaciones A su vez tienen que controlar proveedores - CM - revenue - marketing - creación de contenido - diseño - pauta
Como hotelero lo mas importante es custodiar la experiencia de huésped desde el check in al check out Verificar si superamos expectativas o no, para ajustar o mantener niveles de servicio Paso critico para mantenernos competitivos. Pero quien coordina el area comercial? ⬇️
El gran reto de todo hotelero es centralizar todos las áreas comerciales que hoy tiene dispersas. 1. Marketing 2. Revenue 3. Innovación y software 4.Distribución Así ganas más tiempo para mejorar lo que verdaderamente atraer al huésped. El servicio.
@arturovilla Sobre el punto 1. Ya es un hecho o se anunció para ver la reacción del mercado ?
Publicar es una de las cuatro y sirve. El problema es cuando es la única que se trabaja. Estamos armando MCH para ocuparnos de todas estas partes. Si tenés un hotel, o te interesa tener o invertir conectemos por acá.
4. Reserva. Por dónde entra define cuánto te queda. La misma noche, al mismo precio, te deja distinto según el canal. Si dependes solo de OTAs estas perdiendo un margen. Tampoco lo decide el contenido.
Entre que te buscan y reservan tu hotel pasan cuatro cosas. Casi todo el esfuerzo de un hotel está puesto en una.
Si llegaste hasta acá gracias por leer. Si te gustó lo que leíste te agradecería un like, repost o comentario 🫡
Por eso creamos mchhotels.com para que los hoteleros puedan seguir cuidando lo que los hace únicos. Su servicio y experiencia. Nosotros nos ocupamos del resto: . Revenue dinamico . Software . Marketing Que las habitaciones tengan huéspedes.
🏨 📈Cómo mantener la rentabilidad de tu hotel sin perder de vista el ojo en el servicio?
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