Ken Lopez @kpez
4th company. Persuadius (click link) picks up where A2L Consulting left off as the best in Litigation Consulting. Proud father of triplets. persuadius.com Washington, DC Joined November 2008-
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Have you ever noticed that the most important slide at trial is the one with the fewest words? Jurors don't remember bullet points nearly as well as stories and visuals. That's one of the topics we discussed in our recent conversation with Perkins Coie. persuadius.com/blog/why-bulle…
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🌟🎉 30 years ago, I walked across the stage, diploma in hand, and embarked on a journey that would redefine the legal landscape. With a vision for innovation, I chose a nontraditional path and pioneered what I proudly call litigation consulting. persuadius.com
Here's a surprising chart showing where half of America's economic output comes from geographically. This article discusses the impact of surprise on an audience. #peruasion #litigationgraphics #trialgraphics #surprise #cognitivebias #Persuadius bit.ly/3FYMUBc
Have you ever considered how one might convey the size, scale, volume, emotional weight, or dollars at stake to a jury? This article is a good starting place. #jurycommunications #makethecomplexunderstandable persuadius.com/blog/how-a-tri…
Trying to be your most persuasive in the courtroom? Don't make one of these 12 legal storytelling mistakes! #storytelling #persuasion #triallawyer #litigation #litigator #courtroom persuadius.com/blog/12-mistak…
@bhalligan I consider you one of the best and also suspiciously likable, so how do you square that?
@bhalligan @yaminirangan I love your story and have always appreciated those moments where I’ve gotten close to it. Congratulations Brian. I’m very proud of you.
@DanielPink This is why my favorite business advice has always been, try lots of things, do more of what works and less of what doesn’t.
Should you use your paralegal to run your trial presentation? persuadius.com/blog/trial-tec…
Just published my 4th book this year. This one teaches using storytelling techniques for persuasion. It's a free download and makes a great virtual stocking stuffer. persuadius.com/blog/new-free-…
Happy Halloween from Persuadius. Worth a throwback to this gem! persuadius.com/blog/bid/60819…
@A2LConsulting Are there rules for using trial graphics in court? Of course! There are both legal and practical rules. Here are the top seven rules for using trial graphics: persuadius.com/blog/7-incontr…
Every trial attorney should know how to tell a story using persuasion science. Find a primer and ample storytelling resources here: persuadius.com/blog/crafting-…
How many PowerPoint persuasion errors can you spot? persuadius.com/blog/how-many-…
@A2LConsulting How many PowerPoint persuasion errors can you spot? persuadius.com/blog/how-many-…
@A2LConsulting Would you like a free checklist of everything to ask your Trial Tech/Hot Seater about BEFORE you hire them? persuadius.com/blog/15-conver…
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