Shouvik Roy @royshouvik
Branding Maven | Business Leader | Singer- Songwriter goatbrandlabs.com Gurgaon, India Joined June 2009-
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A sharp & refreshing conversation between Gaurav Bansal & @royshouvik at #SHRMTech26 on how consumer branding shapes employer branding. When brands communicate with energy, authenticity & purpose, they build cultural identity & lasting aspiration around the organization itself.
@TataMotors @TataCompanies how can your dealership in Golf Course Road, Gurgaon, display cars parked on the footpath that's made for pedestrians?
The second Panel Discussion, titled “Revolutionizing B2B Marketing Strategies with AI – Driving Innovation, Personalization, and Efficiency,” took place at the “Branding and Marketing Conclave cum Excellence Awards.” Esteemed speakers discussed the growing integration of AI into B2B marketing, highlighting its role in streamlining processes and enhancing efficiency. The conversation focused on current and future #AITrends rather than past implementations, emphasizing the need for modern AI tools to manage data in traditionally structured businesses. A key takeaway from the discussion was the evolving importance of creativity in B2B marketing, now considered as crucial as in B2C. Personalization in B2B is now shifting towards identifying patterns rather than creating personas, with regional customization and data accuracy being pivotal. Ultimately, AI is not a replacement for creativity but an enabler, empowering marketers to blend technology with human insight for impactful B2B strategies. @AxisMaxLifeIns #ASSOCHAM #MarketingConclave
@DILIPtheCHERIAN @maskachaska @tanvi_madan @iam_preethi @atulhegde The only way is to do more, better, and cheaper. Tick all boxes using as much intelligence, craft, and tech one can use. This is a one-way street.
Extremely excited to have @Chumbak as part of @GOATBrandLabs family. This is an awesome brand with a global appeal! Watch out for some cool stuff…
G.O.A.T Brand Labs acquires Chumbak and Four Other D2C Brands @GOATBrandLabs @Chumbak @RishiV @Umanathv @thenemoh @Smitha_Coolbird medianews4u.com/g-o-a-t-brand-…
.@royshouvik, chief of brand marketing, @GOATBrandLabs, shares how the company segregates acquired D2C brands on the basis of scale and adopts different marketing strategy. #advertising | #agency | #agency | #D2C | #marketing | @RishiV | #branding bit.ly/3SUM4X3
As champions of India's #D2C brands we take pride in investing in/long term brand building efforts. At @GOATBrandLabs we spent time on #rebranding, repositioning of #Voylla - a pioneering Jewellery brand from Jaipur. The rubber is ready to meet the road. #Ecommerce #TOI
"Indian passports are getting stronger and stronger" - @PiyushGoyalOffc At the @business_today #Mindrush #MakeInIndia
youtu.be/4Q6Yn1LpIBI @cokestudiobang has been hitting it out of the park, everytime. Third song in a row in 2022.
Just brilliant.
Name : Anoop Grover Age : 67 Comorbidity : Multiple sclerosis (31 years ) Covid positive : 10th day Fever : 100.3 Oxygen with support :84 Pneumonia detected @ArvindKejriwal @ravishndtv @msisodia @KhanAmanatullah @srinivasiyc @drkafeelkhan @AshrafFem
@airvistara I am still looking for you to resolve a ticket that was mistakenly canceled by your agent. No response for 48 hours now - except for asking for 24 more each time. #vistara
Warrants a repeat. @DasShaktikanta is the best we have got at RBI in a long time. Especially after disaster of RRR and Urjith Patel. So important to be practical, pragmatic and growth oriented in this job. @PMOIndia - no more NRIs ever as any regulator. Let them teach in Chicago
An incredible experience awaits you. #StayTuned
We welcome Anisha Singh National Vice President, Sanitation & Hygiene Council of WICCI. #WICCI #WICCIINDIA #WOMENCHAMBER
Dabur Red Paste & Ogilvy bring Chaubey Ji back in new TVC series - #RituSharda @Ogilvy @royshouvik @hks1107 #Dabur #DaburRed #COVIDpandemic #immunityboosting #brandcampaign exchange4media.com/marketing-news…
Twitter Top 10: APAC's most effective video ads | Advertising | Campaign Asia. Nice to see @bmwindia #bmw part of the list. Thank you to my colleagues and our extended partners @Ogilvy @weRinteractive to bring this to life. campaignasia.com/article/twitte…
The integrated communications agency will take charge of CARS24’s creative duties through its Gurugram office… @cars24india @Ogilvy @royshouvik …ndequity.economictimes.indiatimes.com/news/advertisi…
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72 The League @72theleague
63 Followers 8 Following India’s premier PGTI-recognised pro golf league — unlocking talent, inspiring fans, and elevating the game nationwide.
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