Eyk @webeyk
co-founder @superscale_ai. building autonomous marketing superscale.ai Germany Joined August 2018-
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The “indie hacker” product type is dying and the reason are coding agents The products you are building sit right in a spot that is not winnable anymore: Your product is not valuable enough that Claude + MCP cannot replace it and you do not have the capacity to create a huge, vertically or horizontally integrated product scope that would drive value and retain people On the other hand, everyone can now vibe code an 80% version of your product themselves The only two remaining categories are the foundation model labs themselves entering the application layer and VC funded startups because they have the money to hire teams that can out engineer the vibe coders (for some time) This is also only true for the years in which applications matter at all, afterwards everything will go to voice input into a model wrapper directly and then from there to agents which can do everything, so applications will then become fully irrelevant
I'm seeing a trend here of declining revenue and traffic with indiehackers On my own projects too Maybe big VC products too but I wouldn't know cause they don't share revenue To me it seems clear BigAI is cannibalizing everything that used to be apps Not bad btw, just times
@tobi @dhh @TDSRacing_live You're living the dream! 🏎️Congrats!
I love Fable but keep running into session limits, sometimes after only 1-2h Claude and I built Cookie (Token) Monster. It lives in your menu bar to track session usage: github.com/davidpflugpeil…
Feels like a good time to re-share this one. Mega congrats @Sirupsen & team @turbopuffer. Cache money indeed! whynowtech.substack.com/publish/post/1…
Europe has no city like San Francisco, period A few thoughts on why I have been traveling here regularly for 10 years
Every AI tool you use has the same problem: You spend 15 minutes rebuilding your setup before you even start working Re-uploading your brand files. Re-explaining your exact target audience. Re-specifying ad formats, creative formulas, tone of voice. Re-prompting the creative research you already ran last week The actual workflow takes 15 minutes. The rebuild takes longer than the work We just fixed this. Introducing Skills in @superscale_ai One prompt runs your entire workflow: the research, the creative strategy, the production. Every time. No starting from scratch
welcome to the party. Software engineers have been here a while 💀
people who spent 10 years mastering Blender and 3D are slowly realizing it was all for nothing
1000s of static ad generations EVERY DAY @superscale_ai is on fire right now I think Superscale builds more ads in one day than a team could build in years 5 min tutorial video, watch it now!
@PatrickHaede Seedance 2 is insane, it's so realistic and just perfectly suited for marketing
Some people still won't put AI UGC behind paid spend. Drifting faces. Glitching hands. Stitched-in audio that missed the mouth by half a second. Seedance 2.0 fixes all three. It's live in Superscale today. The skeptics can test now. Comment "AI UGC" and get 1,000 free credits to test it yourself.
We have just acquired Sora. I am incredibly excited to share the news and fully integrate Sora into Superscale!
Last week OpenAI shut down Sora. After lengthy negotiations, we can finally confirm the rumors. Superscale just acquired the Sora Assets. Full thread on what happened and why we're doing this with Superscale 🧵
Last week OpenAI shut down Sora. After lengthy negotiations, we can finally confirm the rumors. Superscale just acquired the Sora Assets. Full thread on what happened and why we're doing this with Superscale 🧵
Most founders waste hours on ads. I built systems to automate everything else, here's the AI that finally automates creative + scaling too. Partnered with @SuperscaleAI on this. Tested it last week. Went from idea to 10 ready ads in under 15 minutes. Here's how it actually works: Competitor ad spying finds what's converting right now. Not guessing. Real data from active campaigns. AI generates UGC-style videos, speaking characters with real lipsync, product shots, and copy variations automatically. Iteration happens in minutes. One winning concept becomes 100 variations to test fast. Built for Meta ads, TikTok, and UGC content. Multiple aspect ratios. Multiple languages. Export ready for platforms. Lower CPA through volume testing. More shots on goal means better odds. No agency needed. No creator coordination. No waiting weeks for deliverables. Comment "REPLACE" and I'll send you the full breakdown (must be following)
Hey mom, look, I am in a cartoon
last week in tech was definitely non-compliant lol
this agent can automate your entire marketing and the outputs are insanely good > paste your product URL > choose what you want (statics, UGC, copywriting, and more) > the agent researches your product, your competitors, and high-performing ads from your niche > it creates all the material for you within minutes you can also connect to your ads manager & improve the agent for your context I used gruns as an example and it gave me these statics within 3 minutes.. 👇
these guys just created chatgpt for ads - paste your app store url - tell it what ads you want (static, UGC...) - it tracks the best ads from competitors - it recreates those ads for your app - in minutes you have 10 ads ready to launch and you can see it’s not AI slop:
these guys just created chatgpt for ads - paste your app store url - tell it what ads you want (static, UGC...) - it tracks the best ads from competitors - it recreates those ads for your app - in minutes you have 10 ads ready to launch and you can see it’s not AI slop:
We just mass automated social marketing. Introducing Superscale Agent - the first advanced AI agent for social marketing. What used to take 1000s of hours now takes minutes: → Brainstorm & execute full marketing strategies instantly → Deep-dive competitor & trend reports
Marketing Agencies charge $10k/mo to do 3 things: > Research competitors > Make creatives > Hit publish We automated all of it. This is what it made.
Most people do not yet understand that every business vertical will look like software engineering in 1-2 years, it is all going to be agents One of the most fun podcasts I have ever done Thanks to Kipp and Kieran from HubSpot for having me on their show "Marketing Against the Grain" It was a great discussion and look into the future of social marketing, including what we have been building at Superscale AI and how we think about it
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