Sam Melnick @SamMelnick
SaaS Marketing & Customer Success Leader | #MarketingNerd | Product Marketing @PostscriptIO via @Allocadia & @IDC ❤️ BBQ, Beer, and my boys linkedin.com/in/sammelnick MA Joined June 2009-
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Sam Melnick retweeted
Conversations on Shopper just got more interactive on RCS. Subscribers now automatically see tappable Suggested Replies and Product Link Action buttons inside their Shopper conversations. Nothing to turn on for current brands using it. It's live!
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Sam Melnick retweeted
One must spiritually prepare to be on @9operators
Sam Melnick retweeted
It's Black Friday in the Fizzzy office. Does this feel familiar? Triggering? The SEASON FINALE of Skeptics is out now! Thanks for watching with us over the last month. Have enjoyed all the feedback along the way.
When I joined Postscript 4+ years ago my thesis was: 1) Ecommerce would continue to grow even with potential headwinds 2) Brands would coalesce under Shopify as the top player 3) SMS was the next frontier for direct marketing. Now we've passed $100M with more to come!
Last year, the developers building on @Shopify took home $1.3B. Behind that: a designer who bought his hometown football club with app revenue @malisauskasLT . Three co-founders who turned a lunch conversation into a $100M company @PostscriptIO. A builder who's been here since
Sam Melnick retweeted
Our Studios Team decided to make Skeptics to have some fun with themes and skepticism we run into all the time. And today we're back with episode 3! This time with a very special guest... cc @ecommcowboy Season finale next week!
Sam Melnick retweeted
Send MORE. Send smarter. Texting your entire list ~10 per month does not increase unsub rate! 25% of subs buy in mo one “Conversations” lift LTV 1.5x Grüns texts 23 times 1st 30d 2x frequency is incremental RCS *stomps* SMS + MMS @PostscriptIO’s @mikemanheimer joined @codyplof (CEO, Jones Road) + @couuor (CMO, Ridge) to share behind the scenes on how top brands are using SMS to make more sales and retain more customers.
Sam Melnick retweeted
ICYMI, our latest episode is out! And if you've ever wished you could text with Julian...you can. postscript.io/skeptics
Sam Melnick retweeted
Episode 2 of our series SKEPTICS dropping now... Say hello to AI Julian. Enjoy!
Sam Melnick retweeted
Teaser to episode 3 is also hidden in there.
Sam Melnick retweeted
AI Julian has entered the building. Catch up with the Fizzzy team now. Episode 2 of Skeptics is out!
Sam Melnick retweeted
Gave a little preview yesterday.... Proud to share the world premiere of Skeptics, a series about an ecom brand discovering the power of SMS and AI — told through the lens of Fizzzy, the most chaotic DTC soda brand you've ever seen. Watch EPISODE ONE now!
Sam Melnick retweeted
Introducing Skeptics — a Postscript original series. Meet the team at Fizzzy Soda, a spiritual soda brand. Watch what happens when a growing ecom brand discovers the power of SMS…and AI. Watch episode one now. 👇
Sam Melnick retweeted
About to drop a show as iconic as this one
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